BFC News April 2010

Beyond Folders Community News-April 2010

This Month in BFC News - Building Your Personal Brand and Getting the Notice You Deserve!
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Building Your Personal Brand

We are CEOs of our own companies: Me Inc. To be in business today, our most important job is to be head marketer for the brand called You.

This is the “simple” and “inescapable” truth that business management expert Tom Peters illuminated in his 1997 Fast Company article, The Brand Called You.
As Peters observed, we have changed the way we work. For most of us, normal business life consists of regularly switching jobs and occasionally shifting careers. One constant in this steady stream of change is our personal brand - the unique constellation of skills, interests, traits, passions and perspectives that we bring to our work. Read Full Article | Email Feedback

In The April Issue:

Latest News: Building Your Personal Brand.

Feature Article: Remote Workers Do Not Have To Be Invisible.

Blog Spotlight: Carrots and Sticks. What Really Motivates Us?


Beyond Folders™ Insight: Adminstrative Professionals Week 2010

Feature Article: Remote Workers Do Not Have To Be Invisible.

Nomadic. Remote. Distant.

These are just a few of the words used to describe today’s on-the-go workforce that calls places like airports, coffee shops and public libraries the office. The number of virtual workers has increased by 800% within the last five years and it is projected that mobile workers will make up 73% of the total U.S. workforce by 2011.

If you are in this tribe of nomadic workers − by choice or otherwise − you likely work away from your managers and co-workers much of the time. Despite this distance and disconnect (or, perhaps, because of it), it is important that your hard work and accomplishments get the notice they deserve.

Here are some tips to help you gain this much-needed visibility...


Read Full Article | Email Feedback

About our Newsletters

Each month, Beyond Folders™ Community News brings you the latest trends and insights on communications, workplace organization, time management and productivity.


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Blog Spotlight: Carrots or Sticks. What Really Motivates Us?

Fame? Fortune? Power?

Most business owners and leaders would give anything to know what motivates employees to do their best work.

As this article on the science and psychology of motivation sets out, there are numerous theories of motivation. Most focus on two principal categories of motivators. Extrinsic motivators come from outside forces like people, situations, events and environments.

Read Full Post | Email Feedback


Beyond Folders™ Insight

Wisdom from Voltaire in honor of Administrative Professionals Week 2010:

Appreciation is a wonderful thing: It makes what is excellent in others belong to us as well.


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